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Exposure Doesn’t Pay The Rent - A Fair Rate Does
Let’s talk about something that happens to professional makeup artists with alarming regularity.
Apr 27
•
Kevin James Bennett
9
2
1
The Great Exosome Evolution
What You Need to Know (And What to Watch For)
Apr 23
•
Kevin James Bennett
7
2
The Indie Insurgency: How Cosmetic Conglomerates Painted Themselves Into a Corner
Conglomerates Built Their Empire
Apr 16
•
Kevin James Bennett
14
4
3
Packaging Paradox: Why Is Premium Skincare Sold in CHEAP Packaging?
A few weeks ago, I was benchmarking some premium skincare for a development project, and something struck me: some brands spend years perfecting their…
Apr 9
•
Kevin James Bennett
9
4
1
Beauty Products Got More Expensive…and the industry’s silence has consumers angry.
A few months ago, I wrote about the evolving international cosmetic industry clusterf*ck created by the Trump tariffs.
Apr 6
•
Kevin James Bennett
10
5
3
Hairstory Launches at Ulta - Who Are Their Products For and Who Should Stay Away?
Hairstory is a brand with a genuine origin story and real innovation, but some of its marketing claims deserve a closer look before you spend $48 on…
Apr 3
•
Kevin James Bennett
10
18
2
You Need An Eye Cream
Why Your Delicate Eye Area Deserves Better Than Some Leftover Facial Moisturizer
Apr 1
•
Kevin James Bennett
15
7
3
March 2026
Fragrance Fraud: How Special Interest Groups Profit While Your Skin Pays the Price
Organizations like EWG demonize synthetic fragrance while promoting natural fragrances and essential oils. Science says they're lying, and your…
Mar 27
•
Kevin James Bennett
7
1
4
Leaked Labs and Broken Trust
The Lipstick Lesbians' Leaked Labs launch is teaching us a lot about consumer trust, brand accountability, and has presented a precedent nobody in this…
Mar 26
•
Kevin James Bennett
68
19
7
Let's Talk About The Wave of "Skinification" in Cosmetics.
What is “Skinification”?
Mar 23
•
Kevin James Bennett
4
1
This Is Not Wellness Education. This Is Misinformation.
When a trade publication repeats consumer fear-mongering as fact, the professionals who trust it pay the price.
Mar 20
•
Kevin James Bennett
1
4
Honey, We Need to Talk About Investors.
The smart founder’s guide to raising capital without losing your brand, your integrity, or your mind.
Mar 17
•
Kevin James Bennett
3
1
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