But lets start with the other elephant in the room that no one is throwing brands under the bus for: Their lazy marketing teams are launching shit colors.
That's right, I said it, brands for everyday folks are making shit colors.
and people don't understand how lighting affects how they see color.
I agree, Sonia. As a cosmetic developer who specializes in shading complexion products, I see consumer foundation and concealer shades being thrown on the shelves and often ask myself, "Who the f*ck created these shades?" Were they colorblind, or do they not understand color theory and the subtleties of human skin tones?
I feel sad and frustrated for all the consumers who settle for foundation shades that are not calibrated properly, just because they want to use a popular brand/formula.
telling all the truth
But lets start with the other elephant in the room that no one is throwing brands under the bus for: Their lazy marketing teams are launching shit colors.
That's right, I said it, brands for everyday folks are making shit colors.
and people don't understand how lighting affects how they see color.
I agree, Sonia. As a cosmetic developer who specializes in shading complexion products, I see consumer foundation and concealer shades being thrown on the shelves and often ask myself, "Who the f*ck created these shades?" Were they colorblind, or do they not understand color theory and the subtleties of human skin tones?
I feel sad and frustrated for all the consumers who settle for foundation shades that are not calibrated properly, just because they want to use a popular brand/formula.
🤣🤣 I can totally hear you too
I agree!!!