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IN MY KIT®
Let's Get Clinical
Cosmetic News

Let's Get Clinical

CLINICAL DATA is Reshaping How the Cosmetic Industry Markets Itself

Kevin James Bennett's avatar
Kevin James Bennett
Jul 29, 2025
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The cosmetic industry is undergoing a significant transformation in marketing, and if you're not paying attention, you’re gonna be left behind. The days of mediocre or poorly formulated products promoted by flashy advertising, full of pseudoscience and non-regulated terminology, are officially coming to an end.
Honestly, I couldn’t be happier; it's the best thing for the industry's evolution.

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